Brooklyn based GPS marketing solutions company AdNav is preparing a navigation handset with hopes of eventually providing a free devices. The company’s initial proposed model charges travelers a small fee for a device when renting a car or registering for a hotel. Through the functionality of AdNav’s sleek handset, participating tourists are enabled to blend into natural surroundings. Say goodbye to common “just visiting” signifiers such as the fanny pack, camera, or oversized maps.
The logical response to AdNav’s claim is “How can a small company make such bold promises prior to even launching their initial product? Aren’t they setting themselves up for failure?” AdNav’s magical answer is the elusive
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